What Super Retail Group told shareholders about AI and its workforce.
ASX: SUL. Status: Read. Period: year ended 27 June 2026.
Mentions AI: Yes. Ties AI to efficiency: As one lever, or an aim. Number for AI doing customer or operations work: None found in the documents listed. Number of people trained in or using AI: None found in the documents listed. Workforce reduction in the same period: None found in the documents listed. Connects AI to the workforce reduction: Did not connect them.
What it said
- Mentions AI
Yes
FOUNDATIONS Embedding digital, data, AI and process foundations that enable integration and scale.
Appendix 4E & 2026 Annual Report, PDF page 14 - Ties AI to efficiency
As one lever, or an aim
AI has the potential to improve efficiency, decision-making and customer experiences, while also requiring appropriate governance over matters such as cyber security, data privacy, ethics, regulation and organisational capability.
Appendix 4E & 2026 Annual Report, PDF page 37 Taking a people-led, AI-enabled approach to improve productivity, customer experience, decision-making and operational effectiveness, supported by appropriate governance.
Appendix 4E & 2026 Annual Report, PDF page 39 - Number for AI doing customer or operations work
None found in the documents listed
None found in the documents listed.
- Number of people trained in or using AI
None found in the documents listed
None found in the documents listed.
- Workforce reduction in the same period
None found in the documents listed
None found in the documents listed.
- Connects AI to the workforce reduction
Did not connect them
None found in the documents listed.
Documents read
Appendix 4E & 2026 Annual Report. Annual report, lodged 20 August 2026, 171 pages.
AI terms found: 9. Not counted (job titles and team names): 0. Counted: 9.
2026 Full Year Results Presentation. Results presentation, lodged 20 August 2026, 41 pages.
AI terms found: 1. Not counted (job titles and team names): 0. Counted: 1.
Coded on 25 October 2026.
Corrections, citation and licence
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Cite as
Changing Careers, AI in the annual report: what the ASX 200 told shareholders about AI and their workforce, 5 November 2026, https://changingcareers.com.au/ai-in-the-annual-report. CC BY 4.0.
Our coding (every column of both CSVs except the quote) is free to reuse under CC BY 4.0. Quotes are the companies' own words, reproduced with their source for reporting and review, and are not ours to licence. CC BY 4.0
Coding by Changing Careers from each company's own annual report, results documents and AGM addresses, as lodged with the ASX. Quotes are the companies' words.
Last updated 5 November 2026.