ICT Sales Assistant

An ICT Sales Assistant supports the sale of information and communication technology products and services in retail, online, or corporate environments. They demonstrate hardware and software to customers, process transactions, and provide pre-sales technical information to help customers make purchasing decisions. The role involves point-of-sale operations, inventory management, and escalation of complex queries to senior sales staff or technical specialists.

Demonstrate ICT hardware such as laptops, tablets, desktop computers, and peripherals to customers and explain their specifications and features. Explain software solutions, licensing models, and subscription services to customers unfamiliar with technical terminology. Process sales transactions using point-of-sale systems and payment gateways, including cash, card, and digital payment methods. Assist customers with product selection by gathering their requirements and recommending suitable ICT solutions within their budget. Manage stock levels of ICT products, conduct inventory counts, and alert supervisors to items requiring reordering. Handle customer inquiries via phone, email, or in-store channels and escalate technical or warranty questions to appropriate specialists. Maintain product knowledge by reviewing manufacturer specifications, attending vendor product training, and staying current with technology releases. Process warranty registrations, manage product returns, and initiate refund or exchange procedures in compliance with retailer policy.

The standard entry pathway requires a Certificate I or compulsory secondary education (ABS skill level 5). Specific qualification requirements vary by employer and state. Some employers may accept equivalent experience. Check yourcareer.gov.au for available courses and dewr.gov.au/skills-reform/free-tafe for subsidised training options.

Pay stays modest even with experience: you're mostly moving stock and processing transactions rather than closing big deals, so commissions and bonuses are limited. You'll hit a ceiling quickly unless you step into management. The role also has medium automation risk as online shopping grows and self-checkout becomes standard.

Jobs concentrate in major metro areas where there are more retail tech stores and corporate head offices. Regional areas have fewer dedicated positions. Retail ICT sales is overwhelmingly urban and shopping-centre based, not remote.

Published for ANZSCO unit group 6212, the wider group this job sits in, not for this job on its own.

This is the median for full-time employees who are not managers and are paid at the adult rate, before tax and salary sacrifice. It is a guide to what the work pays, not a wage rate.

Source: ABS Survey of Employee Earnings and Hours, May 2025, customised report.

• Carry out active sellingcore
• Carry out order intakecore
• Characteristics of productscore
• Characteristics of servicescore
• Achieve sales targets
• Advise customers on jewellery and watches

• ABS OSCA 2024, occupation definition and task statements
• ABS Survey of Employee Earnings and Hours, May 2025, customised report.
• ABS, 2021 Census of Population and Housing based on usual place of residence (Custom Report). OSCA Experimental Estimates.

Role data is drawn from official Australian Government sources, and each figure names where it comes from. Where a role is not in the ABS classification, the page shows no government figures for it. Data may not reflect every local variation.

Where our numbers come from.

What ICT Sales Assistant workers move into, from ten years of tax records.

Last updated: 30 October 2026